Department of Tourism announced their new tagline and it became a big hit in social networking sites. After 30 minutes that #ItsMoreFuninthePhilippines was announced, it became the # 1 trending topic in Twitter.
The new tourism line answers the basic question, “Why go to the Philippines?” It is not a manufactured line; it’s drawn from the way Filipinos have touched the lives of tourists. It’s a simple campaign that translates to market share. This allows the Filipinos to take the line and own it to themselves. –Tourism Secretary Ramon R. Jimenez, Jr twitted in Tourism Thoughts twitter account @MonJQuotes.
It is indeed the people that make our destinations in the Philippines stand out! #ItsMoreFuninthePhilippines